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Digital Publishing 101: The Audiences of Digital Publishing

Who are the intended users of a digital publication? How can scholars reach new audiences and keep existing audiences actively engaged? We’ll learn about some of the ways successful projects connect with their users and promote their work to potential audiences and how you can incorporate these into your own publication planning. We’ll also consider how to effectively and ethically involve and credit audience involvement in one’s research. Participants will leave this session with an understanding of how to engage audiences and incorporate audience involvement into digital publication practices.